Cross Culture Ventures general partner, Troy Carter, tapped by Spotify to head artist relations.

Cross Culture is excited to grow its influence through Troy Carter and this expanded relationship with Spotify.  On his Facebook page, Carter reaffirmed his commitment to Cross Culture Ventures.

“…through Smashd Labs and Cross Culture VC, I’ll still continue investing in great founders that have the ability to deliver next-wave disruption to culture.”  Read Troy Carter’s full statement here.  Read the New York Times coverage here.